OpenRole Blog — UK AI Employer Visibility Insights https://openrole.co.uk/blog Insights on AI employer visibility for UK companies, employer branding in the age of AI, and how UK employers can influence what AI says about them. en-gb Sun, 05 Apr 2026 09:58:02 GMT https://openrole.co.uk/opengraph-image OpenRole Blog https://openrole.co.uk/blog <![CDATA[AI Employer Brand Report: 500 UK Companies Ranked]]> https://openrole.co.uk/blog/ai-employer-brand-report-500-uk-companies-ranked https://openrole.co.uk/blog/ai-employer-brand-report-500-uk-companies-ranked Thu, 19 Mar 2026 00:00:00 GMT Research OpenRole Research <![CDATA[AI Salary Accuracy Report: What ChatGPT Gets Wrong About UK Pay]]> https://openrole.co.uk/blog/ai-salary-accuracy-report-what-chatgpt-gets-wrong https://openrole.co.uk/blog/ai-salary-accuracy-report-what-chatgpt-gets-wrong Thu, 19 Mar 2026 00:00:00 GMT Research OpenRole Research <![CDATA[What AI Says About Working at Deloitte — And How Much It Gets Wrong]]> https://openrole.co.uk/blog/what-ai-says-about-working-at-deloitte https://openrole.co.uk/blog/what-ai-says-about-working-at-deloitte Thu, 19 Mar 2026 00:00:00 GMT Company Teardown OpenRole Research <![CDATA[What AI Says About Working for the NHS — A Reality Check]]> https://openrole.co.uk/blog/what-ai-says-about-working-at-nhs https://openrole.co.uk/blog/what-ai-says-about-working-at-nhs Thu, 19 Mar 2026 00:00:00 GMT Company Teardown OpenRole Research <![CDATA[The Death of the Careers Page (And What Replaces It)]]> https://openrole.co.uk/blog/death-of-the-careers-page https://openrole.co.uk/blog/death-of-the-careers-page Wed, 18 Mar 2026 00:00:00 GMT Thought Leadership OpenRole Research <![CDATA[How to Optimise Your Careers Page for AI Search]]> https://openrole.co.uk/blog/optimise-careers-page-for-ai-search https://openrole.co.uk/blog/optimise-careers-page-for-ai-search Wed, 18 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[What AI Gets Wrong About Working at PwC]]> https://openrole.co.uk/blog/what-ai-gets-wrong-about-pwc https://openrole.co.uk/blog/what-ai-gets-wrong-about-pwc Wed, 18 Mar 2026 00:00:00 GMT Company Teardown OpenRole Research <![CDATA[Why Your £50K Review Site Spend Is Now Worthless]]> https://openrole.co.uk/blog/your-50k-review-site-spend-is-now-worthless https://openrole.co.uk/blog/your-50k-review-site-spend-is-now-worthless Wed, 18 Mar 2026 00:00:00 GMT Thought Leadership OpenRole Research <![CDATA[The Complete Guide to llms.txt for Employer Brands]]> https://openrole.co.uk/blog/complete-guide-to-llms-txt-for-employer-brands https://openrole.co.uk/blog/complete-guide-to-llms-txt-for-employer-brands Tue, 17 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[What AI Gets Wrong About Working at Google UK]]> https://openrole.co.uk/blog/what-ai-gets-wrong-about-google-uk https://openrole.co.uk/blog/what-ai-gets-wrong-about-google-uk Tue, 17 Mar 2026 00:00:00 GMT Company Teardown OpenRole Research <![CDATA[What AI Gets Wrong About Working at Tesco]]> https://openrole.co.uk/blog/what-ai-gets-wrong-about-tesco https://openrole.co.uk/blog/what-ai-gets-wrong-about-tesco Tue, 17 Mar 2026 00:00:00 GMT Company Teardown OpenRole Research <![CDATA[Which Industries Does AI Recommend Working In? The UK Data]]> https://openrole.co.uk/blog/which-industries-does-ai-recommend-working-in https://openrole.co.uk/blog/which-industries-does-ai-recommend-working-in Tue, 17 Mar 2026 00:00:00 GMT Research OpenRole Research <![CDATA[AEO for Employer Brands: Answer Engine Optimisation Explained]]> https://openrole.co.uk/blog/aeo-employer-brands https://openrole.co.uk/blog/aeo-employer-brands Sun, 15 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[AI Tools for Employer Branding: The 2026 Landscape]]> https://openrole.co.uk/blog/ai-tools-for-employer-branding-2026 https://openrole.co.uk/blog/ai-tools-for-employer-branding-2026 Sun, 15 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[How to Get Your Employer Brand Mentioned in AI Overviews]]> https://openrole.co.uk/blog/employer-brand-ai-overviews https://openrole.co.uk/blog/employer-brand-ai-overviews Sun, 15 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[Employer Brand Audit Template: The Complete Checklist for 2026]]> https://openrole.co.uk/blog/employer-brand-audit-template-2026 https://openrole.co.uk/blog/employer-brand-audit-template-2026 Sun, 15 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[Is AI Replacing Traditional Employer Review Platforms? The Data Says Yes]]> https://openrole.co.uk/blog/is-ai-replacing-review-platforms https://openrole.co.uk/blog/is-ai-replacing-review-platforms Sun, 15 Mar 2026 00:00:00 GMT Analysis OpenRole Research <![CDATA[What Does ChatGPT Say About Working at Your Company?]]> https://openrole.co.uk/blog/what-does-chatgpt-say-about-working-at-your-company https://openrole.co.uk/blog/what-does-chatgpt-say-about-working-at-your-company Sun, 15 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[UK AI Employer Visibility Report 2026: 500+ Companies Audited]]> https://openrole.co.uk/blog/uk-ai-employer-visibility-report-2026 https://openrole.co.uk/blog/uk-ai-employer-visibility-report-2026 Thu, 05 Mar 2026 00:00:00 GMT Report OpenRole Research <![CDATA[What Salary Does AI Tell Candidates You Pay? We Checked 20 UK Companies]]> https://openrole.co.uk/blog/what-salary-does-ai-tell-candidates https://openrole.co.uk/blog/what-salary-does-ai-tell-candidates Wed, 04 Mar 2026 00:00:00 GMT Research OpenRole Research <![CDATA[AI Employer Brand Audit: What We Learned From Scanning 500 UK Companies]]> https://openrole.co.uk/blog/ai-employer-brand-audit-500-uk-companies https://openrole.co.uk/blog/ai-employer-brand-audit-500-uk-companies Tue, 03 Mar 2026 00:00:00 GMT Research OpenRole Research <![CDATA[Why Your Careers Page Is Invisible to AI — And What to Do About It]]> https://openrole.co.uk/blog/careers-page-invisible-to-ai https://openrole.co.uk/blog/careers-page-invisible-to-ai Tue, 03 Mar 2026 00:00:00 GMT Guides OpenRole Research <![CDATA[The Complete Guide to Employer Schema Markup (JSON-LD) for Careers Pages]]> https://openrole.co.uk/blog/employer-schema-markup-complete-guide https://openrole.co.uk/blog/employer-schema-markup-complete-guide Tue, 03 Mar 2026 00:00:00 GMT Guide OpenRole Research <![CDATA[The Problem With Outdated Employer Reviews in the AI Age]]> https://openrole.co.uk/blog/outdated-reviews-problem-ai-age https://openrole.co.uk/blog/outdated-reviews-problem-ai-age Tue, 03 Mar 2026 00:00:00 GMT Analysis OpenRole Research <![CDATA[AI Employer Brand Benchmarks by Industry: UK 2026]]> https://openrole.co.uk/blog/ai-employer-brand-benchmarks-by-industry https://openrole.co.uk/blog/ai-employer-brand-benchmarks-by-industry Mon, 02 Mar 2026 00:00:00 GMT Benchmarks OpenRole Research <![CDATA[How Candidates Use AI to Research Employers in 2026]]> https://openrole.co.uk/blog/how-candidates-use-ai-research-employers https://openrole.co.uk/blog/how-candidates-use-ai-research-employers Sun, 01 Mar 2026 00:00:00 GMT Insights OpenRole Research <![CDATA[The Interview Preparation Problem: What AI Tells Candidates Before They Meet You]]> https://openrole.co.uk/blog/ai-interview-preparation-problem https://openrole.co.uk/blog/ai-interview-preparation-problem Mon, 23 Feb 2026 00:00:00 GMT Analysis OpenRole Research <![CDATA[Employer Brand Score Benchmarks: UK Industries Compared]]> https://openrole.co.uk/blog/employer-brand-score-benchmarks-uk https://openrole.co.uk/blog/employer-brand-score-benchmarks-uk Mon, 23 Feb 2026 00:00:00 GMT Data OpenRole Research <![CDATA[How One Blog Post Changed What AI Says About an Employer (Case Study)]]> https://openrole.co.uk/blog/one-blog-post-changed-ai-visibility https://openrole.co.uk/blog/one-blog-post-changed-ai-visibility Mon, 23 Feb 2026 00:00:00 GMT Case Study OpenRole Research <![CDATA[What AI Actually Tells Candidates About Your Company — We Tested 200 UK Employers]]> https://openrole.co.uk/blog/what-ai-tells-candidates-200-employers https://openrole.co.uk/blog/what-ai-tells-candidates-200-employers Mon, 23 Feb 2026 00:00:00 GMT Research OpenRole Research <![CDATA[AI Employer Brand Audit: What Your Score Really Means]]> https://openrole.co.uk/blog/ai-score-explained https://openrole.co.uk/blog/ai-score-explained Sun, 22 Feb 2026 00:00:00 GMT Education OpenRole Product Team <![CDATA[Structured Data for Employer Brands: A Technical Guide to JSON-LD]]> https://openrole.co.uk/blog/structured-data-guide https://openrole.co.uk/blog/structured-data-guide Sun, 22 Feb 2026 00:00:00 GMT Technical OpenRole Engineering Team <![CDATA[The Cost of AI Misinformation: Why Wrong Salary Data Is Costing You £240K/Month]]> https://openrole.co.uk/blog/cost-of-ai-misinformation https://openrole.co.uk/blog/cost-of-ai-misinformation Sat, 21 Feb 2026 00:00:00 GMT Analysis OpenRole Research Team <![CDATA[How AI Models Really Decide What to Say About Your Company]]> https://openrole.co.uk/blog/how-ai-decides https://openrole.co.uk/blog/how-ai-decides Sat, 21 Feb 2026 00:00:00 GMT Technical OpenRole Research Team <![CDATA[AI SEO for Employer Branding: The Complete Guide to Generative Engine Optimisation]]> https://openrole.co.uk/blog/ai-seo-complete-guide https://openrole.co.uk/blog/ai-seo-complete-guide Fri, 20 Feb 2026 00:00:00 GMT Guide OpenRole Research Team <![CDATA[The llms.txt Myth: Why the File Every Employer Is Creating Doesn't Work]]> https://openrole.co.uk/blog/llms-txt-myth https://openrole.co.uk/blog/llms-txt-myth Fri, 20 Feb 2026 00:00:00 GMT Research OpenRole Research Team