🇬🇧 UK AI Visibility Report
Next
🇬🇧 United Kingdomnext.co.ukLast checked 19 February 2026
Next has low AI visibility. AI models are likely guessing or hallucinating when candidates ask about this employer.
1/6
Checks passed
Top 68%
Of UK employers
-15
vs UK average
30out of 100
Score breakdown
How Next performs across 6 visibility categories
Salary Transparency
0/10No machine-readable salary data found — AI will guess or refuse to answer salary questions.
Careers Page
30/20A comprehensive careers page was found with sufficient content for AI.
How Next compares
Compared against all audited UK employers
Next
This company
UK Average
Across all audited employers
15 points below average
Better than 32% of UK employers
4 areas need attention
What candidates see when they ask AI
When a candidate asks “What’s it like to work at Next?” — this is what AI models tell them
ChatGPT
I don't have specific salary information for Next. Based on industry averages...
Google AI
I found limited employer information about Next...
Perplexity
According to their careers page, Next offers...
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This report is based on publicly available data from next.co.uk. Scores are calculated using the OpenRole AI Visibility methodology. Last updated 19 February 2026.
This profile was generated automatically by OpenRole using publicly available data and AI analysis. It has not been created, endorsed, or verified by Next. Scores represent OpenRole's assessment and do not constitute statements of fact. AI-generated responses are provided by third-party AI services and may contain inaccuracies. Terms · Privacy · Report an issue
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